Advertising Information
Central & South Puget Sound
TheHomeMag carefully identifies outstanding homes in the area, whose owners are seeking top-tier home improvement and service professionals.
Home is Where the Mailbox Is
By targeting higher-end home values, household income, and buying power, we curate a selective and affluent distribution, ensuring a premium homeowner audience for directly promoting your business.
Reach 230,000+ homes, every 4 weeks.
CENTRAL SOUND / Seattle
130,000 Homes
Average Owner Age: 56
Median Household Income: $169,649
Average Home Value: $1,650,456
SOUTH SOUND / Tacoma
100,000 Homes
Average Owner Age: 57
Median Household Income: $124,999
Average Home Value: $763,236
Distribution
Central Sound
130,000 Homes
Click Map to Enlarge
South Sound
100,000 Homes
Click Map to Enlarge
Schedule 2025
January
AD DEADLINE: Dec 11
IN-HOME: Dec 30
February
AD DEADLINE: Jan 8
IN-HOME: Jan 23
March
AD DEADLINE: Feb 5
IN-HOME: Feb 20
Spring
AD DEADLINE: Mar 5
IN-HOME: Mar 20
April
AD DEADLINE: Apr 2
IN-HOME: April 17
May
AD DEADLINE: Apr 30
IN-HOME: May 15
June
AD DEADLINE: May 28
IN-HOME: Jun 12
July
AD DEADLINE: June 25
IN-HOME: Jul 10
August
AD DEADLINE: Jul 23
IN-HOME: Aug 7
September
AD DEADLINE: Aug 20
IN-HOME: Sep 4
October
AD DEADLINE: Sep 17
IN-HOME: Oct 2
November
AD DEADLINE: Oct 15
IN-HOME: Oct 30
December
AD DEADLINE: Nov 12
IN-HOME: Nov 28
January 2026
AD DEADLINE: Dec 10
IN-HOME: Jan 2
Products
TheHomeMag® Magazine
Our full-color, full-sized magazine has proven to be the most productive marketing tool for home improvement businesses throughout every corner of the home improvement sector. TheHomeMag offers quarter, half, full and double page ads, premium placements, and front and rear cover options that rush your business into the spotlight - all on high quality paper into the most qualified mailboxes. Our magazine remains flexible by offering pricing ranges to fit your business goals, ultimately depending on your desired commitment. It includes design, qualified home list, printing, and mailing into the mailbox.
Detached Marketing Label™ Postcard
Our Detached Marketing Label Postcard (DML) arrives in mailboxes accompanied by TheHomeMag magazine, like a beautiful postcard. Our 2-sided, full color, 5” x 9” full-gloss DML Postcards offer the full exposure and up-front commitment a stand-alone postcard provides. But at considerably less expense – up to 75% off the cost of creating and mailing a standard postcard by utilizing a unique mailing method. DML Postcards are limited to just one card per mailing address and includes design, qualified home list, printing, and mailing into the mailbox.
Popout™ Single Sheet or 4-Page Sheet
Our PopOut is an extended heavyweight inserted sheet of coated paper arriving in mailboxes inside of TheHomeMag magazine. Our 2-sided, full color, 8.375” x 10.875” full-gloss insert stands out from the magazine by extending above the top and body of the magazine by nearly one half-inch, giving you added space for your immediate message. This limited availability PopOut gives you more than 182 square inches of advertising real estate and includes design, qualified home list, printing, and mailing into the mailbox.
Bookmark™
Our BookMark is an extended heavyweight and gloss-coated insert arriving in mailboxes inside of TheHomeMag magazine. Our 2-sided, full color, 5.25” x 11.5” full-gloss cardstock insert stands out from the magazine by extending a full one inch above the top of the magazine, giving your ad a two-sided 5” wide message to immediately grab readers. This limited availability BookMark gives you more than 120 square inches of heavy cardstock advertising real estate and includes design, qualified home list, printing, and mailing into the mailbox.
Blow-in Insert Standard + Oversized
Our ZipCard Inserts is a gloss-coated insert arriving in mailboxes inside of TheHomeMag magazine. Our 2-sided, full color, 4” x 6” (standard) or 5” x 8” (oversized) full-gloss 7pt cardstock insert may be delivered with every TheHomeMag magazine. Our ZipCard Insert offers the ability to standout within your home improvement vertical while still controlling expenses, and the flexibility of targeting zip codes, and includes design, qualified home list, printing, and mailing into the mailbox.